Collaborating with Batch in 2021, was an eye-opening and exploratory project that brought new forms of marketing media for break-through technology.

Working closely to ideate with Batch CEO - JD Maresco and Lead Designer - Luis Samaniego, we built an experimental video environment to showcase specialty QR code and NFT technology. Moving through design, motion, and model iterations, we brought these pieces from concept to completion with the help of 3D animator Taylor Kenney.

With the Batch team, YURI NYC integrated live QR and NTF technology into video assets that were able to showcase the technology and take the website viewers, B2B prospects, and individual customers through the process as an end user.